News and Articles
Publication: International Journal of Wine Business Research
Publication Date: 2018
Publication: International Journal of Wine Business Research
Publication Date: April 15, 2017
Publication: Educational Researcher
Publication Date: May 2013
Publication: Wine Economics and Policy Journal
Publication Date: December 2014
Purpose The purpose of this paper is to identify the wine consumption preferences and behavior of Gen Z wine consumers in the USA and to determine if and how Gen Z differ from other major generational cohorts in the USA.
Publication: International Journal of Entrepreneurial Behavior & Research
Publication Date: January 20, 2022
Abstract:
>Purpose
Publication: Case Research Journal
Publication Date: Spring 2016
Publication: The Case Centre
Publication Date: February 1, 2016
Publication: International Area Studies Review
Publication Date: January 22, 2016
Publication: Journal of Vacation Marketing
Publication Date: July 3, 2013